AWS Enterprise Hub refresh with new branding to increase engagement and user experience.
AWS Hub
- Modernised AWS Enterprise Hub to improve UX, navigation and brand consistency.
- Used research and analytics to inform structure and visual design decisions.
- Increased session time and strengthened content engagement post-launch.
Volkswagen
- Built an interactive experience where users entered their daily route into a simulation.
- Used Google Maps data to transform everyday drives into unique experiences.
- Highlighted key features of the new Golf through integrated video content.
- Surfaced nearby dealerships at the end to drive seamless test drive bookings.
- Achieved a 250% increase in test drive bookings.
McDonalds
- Showcased the new crispy chicken range in a fun and engaging way.
- Introduced a fresh photography style to highlight product quality.
- Used high-quality video to emphasise ingredient freshness.
- Enabled users to control video speed and direction for added interactivity.
Tourism Australia
- Contributed to the Come Walkabout campaign focused on emotional transformation.
- Enabled users to plan journeys directly or explore destinations based on emotion.
- Directed users to interactive maps featuring a database of tour operators.